Event Info: Shin Ramyun has evolved beyond its "Korea No.1" legacy into a global brand connecting with consumers everywhere through its platform, Spicy Happiness In Noodles. At K-Expo USA 2026, Nongshim USA brought this spirit to life with an immersive brand experience designed to go beyond sampling - giving visitors a chance to feel the spicy joy that defines Shin Ramyun. Through interactive content like the SHIN character meet-and-greet and the Giant Chopsticks Game, fans engaged with the brand in a fun, memorable way, experiencing Shin Ramyun in a whole new light.
